Hasbro, Inc. (HAS) earnings on May 20, 2026
Prior outlook: Pessimistic Outcome: Accurate
The stock dropped significantly after reporting earnings, falling nearly 9% and hitting a 10% low during the day.
HAS price around the earnings
88.60
Change: -8.8%
2026-05-20, 20:00 UTC
- Price: green if it ends above the starting price; red if it ends below
- Start of the measured window
- End of the measured window
- Market open
- Starting price
Prior thesis
Prior outlook: Pessimistic Outcome: Accurate
Experts positive, but cybersecurity risk overshadows outlook.
Experts are generally positive about this company's future, but a recent cybersecurity issue introduces significant risk, especially before upcoming financial reports.
Context analyzed before publication
- Summary
- Strong fundamentals, reference level near support.
- Reasoning
- Hasbro boasts a strong recent earnings beat history and positive analyst sentiment, with a recent mild pullback near a reference level before its next earnings report.
- Playbook
- This setup appears to reflect consistent performance and analyst support ahead of the earnings print.
- Trend
- Mild pullback, stable momentum.
Analysts
Drivers
-
Analysts
Positive
One major analyst firm raised its price target, and the consensus target points to an optimistic scenario from the current price.
Evidence
- Analyst consensus
- Buy
- Consensus average (1-5)
- 1.56
- Analysts covering the stock
- 15
- Average price target
- 113.8
- Lowest price target
- 95
- Highest price target
- 125
- Upside to price target
- 21.3%
- Quarterly earnings growth
- 101.2%
- Revenue growth
- 12.7%
- Forward EPS
- 6.35
- Trailing EPS
- -1.61
- Analyst moves in the last 60 days
- 3
- Strong buy: 3
- Buy: 10
- Hold: 3
- Sell: 0
- Strong sell: 0
- Strong buy
- 3
- Buy
- 10
- Hold
- 3
- Sell
- 0
- Strong sell
- 0
- May 14, 2026 · Morgan Stanley: Maintains rating (Overweight → Overweight)
- April 24, 2026 · Morgan Stanley: Maintains rating (Overweight → Overweight)
- April 1, 2026 · BNP Paribas: Maintains rating (Outperform → Outperform)
News and sentiment
Drivers
-
News & sentiment
Negative
A recent alert flagged unusual activity, which is sometimes seen as a contrarian context indicating a potential exit. This suggests a cautious reading despite positive fundamentals.
Evidence
Sentiment
- Sentiment
- Constructive
- Mention volume
- Low
- Normalized volume
- 33%
News
Sources (6)
- Watching Hasbro; Hearing Zacks Surprise Trader Buys Stock — Benzinga
- Morgan Stanley Maintains Overweight on Hasbro, Raises Price Target to $123 — Benzinga
- Morgan Stanley Maintains Overweight on Hasbro, Raises Price Target to $122 — Benzinga
- Why Hasbro Shares Are Surging On Thursday? — Benzinga
- Hasbro Q1 Prelim Revenue $970M-$985M Vs. $908.9M Estimate, Adj. Op Profit $250M-$260M — Benzinga
- Hasbro Reaffirms FY2026 Sales Outlook $4.842B-$4.936B vs $4.904B Est — Benzinga
Technicals
Drivers
-
Technical
Neutral
The stock has seen a small price decrease recently, but its relative strength remains stable. This slight dip after a strong performance is near a reference level.
Evidence
- Average true range (ATR)
- 2.8%
- Distance to 52-week high
- -12.3%
- 14-day change (14d)
- -1.7%
- 30-day change (30d)
- +3.9%
- 30-day relative strength
- +3.9%
- Benchmark change (0d)
- +0.0%
- Nearest support
- 93.42
- Nearest resistance
- 94.58
- Volume accumulation ratio (14d / 46d)
- 1.98
Trends
Evidence
- Average earnings surprise
- +40.5%
- May 13, 2026: actual EPS 1.39 vs estimate 1.06 (surprise +31.4%)
- February 10, 2026: actual EPS 1.51 vs estimate 0.95 (surprise +59.3%)
- October 23, 2025: actual EPS 1.68 vs estimate 1.63 (surprise +2.9%)
- July 23, 2025: actual EPS 1.3 vs estimate 0.77 (surprise +68.6%)
Expected move
Drivers
-
Past earnings
Positive
The company has a strong recent record of exceeding earnings expectations over the last year. The average surprise has been exceptionally high, making it the most consistent performer in this group.
There is no implied-move data available for this event.
Reactions over its last 19 earnings
- Median move
- 3.6%
- 75th percentile move
- 11.8%
- 90th percentile move
- 13.3%
- Up / down moves
- 13 / 6
- Average up move
- +7.0%
- Average down move
- -3.9%
Monitoring and close
What Hasbro, Inc. reported
There is no monitoring data available for this event.
Pre-market second reading after the results
There is no second reading available for this event.
How the stock reacted
- Outcome
- Accurate
- Consolidated
- -8.8%
- Max favorable move (MFE)
- 10.3%
- Max adverse move (MAE)
- 0.9%