The Procter & Gamble Company (PG) earnings on July 29, 2026

Before the market opens Q2 2026

More The Procter & Gamble Company earnings

Prior outlook: No statistical edge

Procter & Gamble reported flat sales and rising costs, disappointing investors. The stock dropped 2.59% after hitting a low of -6.11%.

PG price around the earnings

146.10

Change: -2.2%

2026-07-29, 20:00 UTC

Start of the measured window End of the measured window
140.85 144.07 147.28 150.50 149.33
Price series around the eventClosing price per minute from before the event to the end of the measured window.
July 29, 2026
  • Price: green if it ends above the starting price; red if it ends below
  • Start of the measured window
  • End of the measured window
  • Market open
  • Starting price
Price series around the event

Prior thesis

Prior outlook: No statistical edge

Thesis published
Results released

Volatile trajectory with strong historical beats and analyst upside, but negative relative strength.

Context analyzed before publication

Trend
Volatile trajectory with a recent slight run-up, but overall declining scores into the event.

Analysts

Evidence

Analyst consensus
Buy
Consensus average (1-5)
2.04
Analysts covering the stock
23
Average price target
163.61
Lowest price target
145
Highest price target
186
Upside to price target
9.9%
Quarterly earnings growth
4.3%
Revenue growth
7.4%
Forward EPS
7.05
Trailing EPS
6.83
Analyst moves in the last 60 days
4
  • Strong buy: 6
  • Buy: 9
  • Hold: 10
  • Sell: 0
  • Strong sell: 0
Strong buy
6
Buy
9
Hold
10
Sell
0
Strong sell
0
  • July 21, 2026 · Barclays: Maintains rating (Equal-Weight → Equal-Weight)
  • July 16, 2026 · JP Morgan: Maintains rating (Overweight → Overweight)
  • July 10, 2026 · B of A Securities: Maintains rating (Buy → Buy)
  • June 11, 2026 · Bernstein: Initiates coverage (Market Perform)

News and sentiment

Evidence

Sentiment
Sentiment
Cautious
Mention volume
Low
Normalized volume
33%

Technicals

Evidence

Price when the context was analyzed
148.82
Average true range (ATR)
2.1%
Distance to 52-week high
-9.8%
14-day change (14d)
+1.8%
30-day change (32d)
-0.1%
30-day relative strength
-1.7%
SPY change (32d)
+1.6%
Nearest support
148.5
Distance to nearest support
0.2%
Nearest resistance
149.42
Distance to nearest resistance
0.4%
Volume accumulation ratio (14d / 46d)
0.81
  • Major: 148.5 (0.2% away, 0.1 ATR, 68 touches)
  • Major: 147.08 (1.2% away, 0.55 ATR, 46 touches)
  • Mid: 146.49 (1.6% away, 0.73 ATR, 11 touches)
  • Major: 149.42 (0.4% away, 0.19 ATR, 20 touches)
  • Major: 150.47 (1.1% away, 0.52 ATR, 28 touches)
  • Major: 151.41 (1.7% away, 0.82 ATR, 44 touches)

Trends

Evidence

Average earnings surprise
+3.1%
  • April 24, 2026: actual EPS 1.59 vs estimate 1.56 (surprise +2.2%)
  • January 22, 2026: actual EPS 1.88 vs estimate 1.86 (surprise +1.3%)
  • October 24, 2025: actual EPS 1.99 vs estimate 1.9 (surprise +4.9%)
  • July 29, 2025: actual EPS 1.48 vs estimate 1.42 (surprise +4.1%)

Expected move

Implied move
+2.8%
Source
Options chain

Reactions over its last 20 earnings

Median move
2.5%
75th percentile move
3.4%
90th percentile move
4.2%
Up / down moves
13 / 7
Average up move
+2.2%
Average down move
-2.8%

Monitoring and close

What The Procter & Gamble Company reported

Status
Finished
Actual EPS1.43
EPS estimate1.41
EPS surprise+1.4%
Revenue$21,203 million
Revenue estimate$21,379 million
Revenue surprise-0.8%

P&G reports strong e-commerce growth and shareholder returns in Q4 2026, but pricing pressure and a conservative outlook keep a pessimistic tone.

Sources (32)

Pre-market second reading after the results

Verdict
Mixed results

Heading into the open, the figures don't clearly confirm the prior scenario.

How the stock reacted

Consolidated
-2.6%
Max move
-6.1%

No verdict: the outlook took no direction, so there is nothing to score as a hit or a miss.