The Coca-Cola Company (KO) earnings on July 28, 2026

Before the market opens Q2 2026

More The Coca-Cola Company earnings

Prior outlook: No statistical edge

Coca-Cola shares jumped after earnings, rising as much as +7.43% and closing +5.18%, thanks to strong sales from the FIFA World Cup.

KO price around the earnings

88.27

Change: +5.1%

2026-07-28, 20:00 UTC

Start of the measured window End of the measured window
83.98 86.04 88.10 90.16 83.98
Price series around the eventClosing price per minute from before the event to the end of the measured window.
July 28, 2026
  • Price: green if it ends above the starting price; red if it ends below
  • Start of the measured window
  • End of the measured window
  • Market open
  • Starting price
Price series around the event

Prior thesis

Prior outlook: No statistical edge

Thesis published
Results released

Strong earnings history and positive analyst sentiment; trajectory consistently improved then moderated into earnings.

Context analyzed before publication

Trend
Trajectory consistently improved, showing a run-up, then moderated into the earnings event.

Analysts

Evidence

Analyst consensus
Buy
Consensus average (1-5)
1.75
Analysts covering the stock
23
Average price target
88.3
Lowest price target
75
Highest price target
98
Upside to price target
5%
Quarterly earnings growth
17.8%
Revenue growth
12.1%
Forward EPS
3.48
Trailing EPS
3.18
Analyst moves in the last 60 days
6
  • Strong buy: 7
  • Buy: 12
  • Hold: 4
  • Sell: 0
  • Strong sell: 1
Strong buy
7
Buy
12
Hold
4
Sell
0
Strong sell
1
  • July 21, 2026 · Barclays: Maintains rating (Overweight → Overweight)
  • July 16, 2026 · UBS: Maintains rating (Buy → Buy)
  • July 14, 2026 · Citigroup: Maintains rating (Buy → Buy)
  • July 10, 2026 · B of A Securities: Maintains rating (Buy → Buy)
  • June 12, 2026 · Bernstein: Initiates coverage (Market Perform)
  • June 11, 2026 · Bernstein: Initiates coverage (Market Perform)

News and sentiment

Evidence

Sentiment
Sentiment
Constructive
Mention volume
Low
Normalized volume
33%
News
Sources (8)

Technicals

Evidence

Average true range (ATR)
2%
Distance to 52-week high
-1.0%
14-day change (14d)
-0.2%
30-day change (31d)
+1.8%
30-day relative strength
+0.5%
SPY change (31d)
+1.3%
Nearest support
83.76
Nearest resistance
84.18
Volume accumulation ratio (14d / 46d)
1.11

Trends

Evidence

Average earnings surprise
+4.5%
  • April 28, 2026: actual EPS 0.86 vs estimate 0.81 (surprise +5.9%)
  • February 10, 2026: actual EPS 0.58 vs estimate 0.56 (surprise +2.7%)
  • October 21, 2025: actual EPS 0.82 vs estimate 0.78 (surprise +5.3%)
  • July 22, 2025: actual EPS 0.87 vs estimate 0.84 (surprise +3.9%)

Expected move

Implied move
+2.3%
Source
Options chain

Reactions over its last 19 earnings

Median move
1.5%
75th percentile move
2.3%
90th percentile move
3.9%
Up / down moves
12 / 7
Average up move
+2.1%
Average down move
-1.0%

Monitoring and close

What The Coca-Cola Company reported

Status
Finished
Actual EPS0.97
EPS estimate0.93
EPS surprise+4.3%
Revenue$13,400 million
Revenue estimate$13,162 million
Revenue surprise+1.8%

Coca-Cola beat Q2 2026 estimates and raised full-year guidance. Stock hit record high, boosted by World Cup demand and Diet Coke trend strength.

Sources (50)

Pre-market second reading after the results

Verdict
Beat expectations

Heading into the open, the figures don't clearly confirm the prior scenario. In 1261 past cases, this pattern was followed by an optimistic outcome 86.1% of the time.

How the stock reacted

Consolidated
+5.2%
Max move
+7.4%

No verdict: the outlook took no direction, so there is nothing to score as a hit or a miss.